PROPAGANDA by Edward Bernays. Influential 1928 book, which explores how techniques of persuasion and psychological manipulation could be used to manage public opinion. Bernays was known as the "father of public relations." The cover art features a woman smoking, reflecting the era's marketing strategies, similar to historic advertisements from the 1920s to 1960s designed to target specific demographics. Fascimile edition published in 2022. 127 pages.
Psychology/Social Control/Manipulation
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